FW Desk News
FreightWatch.News
Thursday, October 29, 2026
American automakers reported mixed third-quarter results as rising input costs offset robust consumer demand. General Motors saw light-duty truck sales jump 9% annually, while Ford's F-Series maintained bestseller status. Overall revenues climbed modestly, with GM up 2.9%, Ford rising 2%, and Stellantis increasing 1%.
However, manufacturers warned that production expenses are accelerating. Steel, copper and computer chip costs have spiked significantly. Diesel fuel expenses for product transportation add further pressure to margins.
The average new vehicle transaction price reached just over $50,000 in September, near record levels. Consumers continue purchasing vehicles despite affordability headwinds from higher fuel prices, interest rates and inflation. Buyers are shifting toward higher-margin trucks and premium trims. Ford's chief financial officer noted customer resilience remains intact, but cost pressures pose ongoing challenges.
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