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Nespresso Expands Carrier Network to Prioritize Customer Experience

Nespresso is moving away from single-carrier reliance toward a diversified logistics strategy that emphasizes end-to-end customer experience alongside traditional metrics like cost and on-time delivery. Matthew Greenspan, the coffee company's director of logistics and transportation, outlined the shift at Home Delivery World 2026, noting that carrier selection now reflects brand ambitions and service quality priorities. The strategy mirrors broader industry movement toward regional and alternative last-mile carriers. These smaller providers delivered nearly 1 billion packages in 2025, up from 424 million four years prior, according to The Colography Group. The growth reflects how shippers increasingly view carrier partnerships as customer-facing decisions rather than purely operational ones, with smaller carriers capturing market share from traditional giants like FedEx and UPS.