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Apparel Shipper Establishes Texas Fulfillment Hub as Import Rules Shift

OTAA, an Australian-based manufacturer of neckwear and accessories, has opened a fulfillment operation at a facility in Longview, Texas, partnering with Cart.com to process U.S. orders. The move reflects broader industry adjustments ahead of anticipated changes to de minimis tariff exemptions that have long allowed low-value shipments to enter the country with minimal duties. By establishing domestic fulfillment capabilities, OTAA aims to maintain competitive shipping costs and delivery times for American customers. This strategy mirrors similar expansions by domestic logistics providers. A. Duie Pyle recently added distribution centers in the Cincinnati area and Camp Hill, Pennsylvania, signaling carrier confidence in expanded fulfillment infrastructure.